Lower levels of vitamin C in pre-packed produce

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Lower levels of Vitamin C in pre-packed produce.

A report published by the Consumer’s Association in Which? magazine (June 2004) found that pre-packed fruit and vegetables in UK supermarkets had significantly reduced vitamin C levels compared to fresh, unprepared produce [1][2].

For example, supermarket fresh mango contained only 42 per cent of the vitamin C level indicated in standard nutritional tables, and sliced runner beans contained just 11 per cent [1]. Vitamin C decreases in foods after they have been picked, peeled, and chopped. Ready-prepared produce causes an even greater loss, particularly when cut and exposed to air or sunlight before long transportation journeys [1].

Vitamin C 625mg MAX is a unique form of high-potency vitamin C that helps to maintain a healthy immune system and contributes to the protection of cells from oxidative stress.

References

  1. “Ready-packed fruit and veg lose nutrients” – The Guardian, 4 June 2004
  2. “The downside of supermarkets. Price confusion, tasteless fruit, vegetables without vitamins, says UK watchdog” – Medical News Today, 4 June 2004

Note: The original Which? report (June 2004) is available to members via the Which? archive.